Builder Depot North London
Installing a 12m by 3m silent running display to engage thousands of pedestrians and motorists every day
The Project
Builder Depot wanted to maximise the advertising potential of the prominent position of their New Southgate branch, next to a major junction of the A405 North Circular Road in London. With planning permission in place, we were required to replicate a proposed scaffold structure and ensure local residents and business were taken into consideration during the construction and operational phases.
What we provided
AnyPlace Media Group selected a 12m by 3m silent running large format display – or digital out of home (DOOH) billboard - to match the footprint, height and width of the scaffold design proposed in the planning application. As well as creating zero noise during operation, this particular product allows brightness to be automatically lowered remotely during night time hours, further respecting nearby residents and business. This new screen enables Builder Depot to promote its business, products and special offers to thousands of motorists and pedestrians daily, boosting brand recognition and foot traffic to the store.
“AnyPlace Media exceeded our expectations with their installation of a 12m x 3m LED screen along London's bustling North Circular Road. Their professionalism and attention to detail throughout the project were remarkable. We have a longstanding relationship with them for a reason.
From the initial planning stages to the final implementation, AnyPlace Media demonstrated expertise and innovation. They navigated the complexities of working within a busy urban environment with finesse, ensuring minimal disruption.
The quality of the LED screen installed is exceptional, providing vibrant visuals that captivate audiences passing by. We have the flexibility to adjust the screen’s brightness automatically to the light conditions in the daytime and at night. AnyPlace Media's dedication to delivering excellence was evident in every aspect of their work, from the meticulous installation process to the seamless integration of technology.”
Jasmine TinsleyHead of Marketing, Builder Depot
