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Get your marketing on the road with our Digital Billboards

A Digital Billboard is a large, high-resolution electronic display used for advertising in high-traffic areas, featuring dynamic content through LED technology.

They are ideal for mobile outdoor advertising, and they allow frequent content changes and targeted messaging, effectively reaching broad and specific audiences.

AnyPlace Media Group digital advertising van promoting John Lewis with people walking past

Types of Digital Billboards

Digital ad van showing footballers lifting trophy

Digital Ad Vans

These vans are equipped with large, high-resolution digital LED screens that display dynamic, changeable content while the van is moving or stationary. They allow for real-time updates and interactive features, such as video and animations.

Digital Out-Of-Home (DOOH) Billboards

These are fixed large digital screens located in high-traffic areas that provide high-visibility advertisements with content that can be updated remotely. They are capable of showing videos, animations, and real-time information.

Key features

Simple CMS & Expert Support

Wi-Fi Connectivity

Bespoke Content Creation

Telescopic Screen

Double Sided

Van specification

Single-sided van

This smaller screen is battery powered, meaning it runs silently, and can be positioned either indoors or outdoors. This ad van is ideal for reaching potential customers where space is limited, in shopping centres, sports stadia and pedestrianised city centres.

Vehicle details:

  • Model: Piaggio
  • Length: 3,410mm
  • Height (highest point inc screen): 2,075mm
  • Depth: 1,370mm
  • Trailer length: 1,950mm

Screen dimensions:

  • Length: 1,505mm
  • Height: 1,015mm
  • Depth: 115mm
Digital advertising van showing an advert for Subway

Double-sided van

One of the largest ad vans on the market, this features a double-sided screen which can display different content on each side. It’s the perfect way to get noticed and to catch the eye of passers-by and motorists from a distance.

Vehicle details:

  • Model: Isuzu
  • Length: 6,120mm
  • Height (highest point inc screen): 3,530mm
  • Depth: 1,915mm
  • Trailer length: 4,360mm

Screen dimensions:

  • Length 3,505mm
  • Height: 2,000mm
  • Depth: 460mm

What can Digital Billboards be used for?

Digital Billboards have a wide range of uses due to their dynamic nature and flexibility.

Advertising

Promoting products, services, or brands with dynamic content such as videos, animations, and real-time updates.

Event Promotion

Advertising upcoming events, concerts, sports games, or local festivals with countdowns, highlights, and ticket information.

Public Information

Displaying important community information such as weather updates, emergency alerts, or public service announcements.

Interactive Campaigns

Engaging audiences with interactive content, including live social media feeds, polls, or QR codes that encourage participation.

Brand Storytelling

Crafting compelling narratives and showcasing brand stories through multimedia presentations.

Local Promotions

Showcasing local businesses, special offers, or promotions relevant to the specific area where the billboard is located.

Corporate Messaging

Communicating company news, achievements, or corporate social responsibility initiatives to the public.

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mobile biillboard

How do Digital Billboards work?

Mobile digital billboards feature large LED screens mounted on trucks or trailers, displaying dynamic ads that can be easily updated.
These billboards are powered by onboard generators and vehicle batteries, with some using hybrid systems for efficiency.

Content is managed through a digital signage system, allowing for remote uploads and scheduling.
GPS technology may be used for location-specific targeting. The digital billboards are designed with safety and regulatory compliance in mind to avoid distractions and ensure secure operation.

What are the benefits of choosing a Digital Billboard?

  • Cost EffectiveReduces printing and installation costs and allows for frequent content updates without additional expenses.
  • FlexibleEasily changeable content and scheduling, enabling timely updates and adaptations to different campaigns or promotions.
  • Targeted – Ability to use location data and audience insights for more precise ad placement and relevance.
  • Successful ResultsHigh visibility and dynamic content capture attention more effectively, often leading to higher engagement and better campaign performance.

Why choose AnyPlace Media Group?

Our expertise ensures that these digital billboards are tailored to meet your client's requirements and effectively achieve their advertising objectives.

    Magda AnyPlace Media employee

    What are the technical specifications of the digital screen on the van?

    What kind of support is provided during the advertising campaign?

    Can I customise the content displayed on the digital screen?

    Where can I use the mobile ad van?

    What targeting options are available for my mobile ad van campaign?

    How far do you travel for a campaign?

    What locations are covered for van deployments?

    Is there an option for real-time tracking and analytics?

    What is the cancellation and refund policy?